Over the past decades public health has built a sophisticated disease surveillance apparatus to identify and track population health issues, and has worked to generate knowledge on the (social) causes of poor health.
Public health has brought to life policies and programmes to monitor and prevent infectious diseases, to stimulate healthy eating and living, and to build healthy environments and infrastructures. Yet, despite all the knowledge accumulated and governance tools developed, the problems of reaching and engaging publics remain.
During the last decades it has become clear that there are gaps between institutional perspectives and the perspectives of communities and citizens on health and ways to improve it. Our research addresses disconnects between science, medicine, and society to bring publics into public health.